In the course of the project, online surveys and interviews were conducted with various stakeholders, including patent attorneys (full disclosure: I was one of the patent attorneys interviewed), to identify what new prospective patent applicants know, do not know, and should know, about the process of obtaining a patent. Naturally, IP Australia is primarily concerned with assisting the public, and is hoping that the toolkit will help to reduce costs and make it easier and more attractive for innovators with limited understanding of the patent system to engage with an attorney. If it is successful, however, the toolkit will also benefit attorneys by creating better-prepared and more knowledgeable clients, reducing the time and effort often required to educate them about what to expect from their attorney, and from the patent system.
It is no secret that I have been a critic of some of IP Australia’s educational resources in the past. Almost exactly one year ago I wrote about its information on ‘what to include in your application’, calling its downplaying of the importance of obtaining professional assistance ‘rubbish’, and suggesting that:
…for the overwhelming majority of prospective applicants, ‘seeking assistance from a patent attorney’ is not something that they ‘may consider’. It is an essential step without which they might as well flush their application fees, and whatever their own time and effort is worth, straight down the toilet!
This might seem harsh, but it was backed by an analysis, based on IP Australia’s own data, of extremely poor outcomes for self-represented applicants when compared with those employing the services of patent attorneys. IP Australia, to its credit, engaged positively with this criticism, and within two months had updated a number of pages on its website with stronger recommendations on the value of obtaining professional assistance and advice.
Compared to this short-term fix, however, the Engaging an Attorney Toolkit is a huge leap forward. Not only does it contain valuable information, in an accessible format, but the very fact that it now exists sends a clear message to prospective applicants about the importance of seeking professional assistance. For the first time, ‘Engaging an attorney’ is now a headline topic on the main page on applying for a patent, along with a link to the toolkit. With just one small caveat (of which, more later) I would have no hesitation, if I were still working as a private-practice attorney, in referring prospective clients to the toolkit in the expectation that it would make the early stages of our engagement run more smoothly.
